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Instagram Groups: Your Growth Can Make It to the Group Chat

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Plixi Team

Mar 05, 2024 7 min read

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When you think of Instagram groups, what comes to mind? Do you think of a chat room full of people brought there against their will? A scenario like this might be very triggering for you. 

We’ve all woken up one day to find ourselves in a group of strangers. This time, however, we are talking about groups that serve to grow your page exponentially.

Sending a direct message on Instagram can already do so much for the engagement rate on your page. It’s a great way to keep your followers in the loop and make them feel seen. This is just the beginning of what you can do with groups for Instagram. This is a group started by your profile. 

Have you heard of an Instagram engagement group? It’s an excellent way to share content with people who promise to engage with your content. You can find WhatsApp or Facebook groups for this kind of thing. If the concepts are unfamiliar to you, we will go into more detail.

Instagram Groups: Your Growth Can Make It to the Group Chat

3 Reasons To Start an Instagram Group Chat

Creating groups for Instagram followers could be an excellent idea for your brand. There might be a learning curve initially, but it will work out well in the end. It doesn’t matter what kind of brand you have. Is it a brand where you share your lifestyle? Maybe it’s a brand where you sell items. Either way, you stand to gain from creating an Instagram group chat.

1. They Foster Closer Relationships

You have followers, and then you have members of your Instagram community. No, they are not equal. Some people casually follow you. Then, others genuinely care about your life and what you have to say about certain topics. If you want to feel the effect of a community on Instagram, a group chat is the way to go.

Having a more engaged fan base is a good idea. Your engagement rate will benefit from having closer relationships with your followers. Joining group chats for Instagram is voluntary. This means you will know who truly wants to join the community. That is an excellent starting place for developing lasting relationships.

2. They Cut Down the Time To Disseminate Information

Are you a content creator with much to say? Sending a direct message to everyone can become taxing. You don’t have time for that when you’re making top-tier content. A group chat is a great way to send one message to many people at once. You can share information in a fraction of the time it would take to tell everyone something.

Do you plan to drop a new product soon? There may be a new discount code that you’d like to share. One message to the group chat is enough to promote it to a core group. Group chats for Instagram are a great way to make a core group of people feel extra special. Don’t just use it as a place to send information. Make these people feel like they are a part of our VIP group.

3. It Facilitates a Focus Group

Your core group of followers should be a group that wants to share their thoughts on your brand. They should be the people you go to before announcing anything to the public. Think of a focus group for a product. Your product might be something you sell, or it could be a photo you want to share.

If you’re indecisive about how the general public will feel about something, take it to the focus group. If you don’t know which photo should be the cover photo of a carousel post, ask the focus group. They can be your first point of call for small and big decisions.

This is a great way to ensure your content targets the most engaged people. The people in your group chat care enough to be in it; they should also engage.

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How To Create Groups in Instagram: A Step-by-Step Guide

So, you’re ready to assemble your group chat. It’s time to foster deeper, more fruitful relationships with your followers. The prospect sounds great, but you’re worried about the execution. You don’t know how to create groups on Instagram, and you don’t want to mess it up. Don’t worry. We can walk you through it with these steps:

  1. Launch the IG app on your phone and log into your account.
  2. Select the Messenger button in the upper right-hand corner of the app.
  3. You will see an icon resembling a pen and paper in the right-hand corner. Select this icon.
  4. On the next screen, you’ll see New message at the top. Tap Create a group chat.
  5. IG will display a list of potential recipients. Tapping the circle next to the names selects them as group chat members. Of course, you can also manually search for the recipients.
  6. Select Chat when you’ve chosen all your recipients.

There you have it. Now, all you have to do is send a message out to your recipients. Welcome them to the group and make them feel extra special for making the cut. Let them know that you assembled them here because they mean that much to you.

The first few messages are very important. They will set the tone for the group going forward. You don’t want everyone sitting and waiting to hear what you have to say. Prepare your opening message before you even create a group. Yes, it’s that serious. The people that stay will be your core group going forward.

Instagram Groups: Your Growth Can Make It to the Group Chat, image №3

How To Find Groups on Instagram

We’ve talked about how creating a group could benefit your brand. This is true. It could do wonders for your engagement overall. However, joining a group yourself has its advantages, too. Yes, you can find groups on Instagram that also serve your benefit. You just need to know how to find groups on Instagram.

Know the Purpose of the Groups

These groups are essentially communities where IG users come together to increase their performance overall. There is a mutual understanding that the members engage with each other’s content. As you know, this will come in the form of likes, comments, and sharing.

If done well, these groups ensure you have an immediate influx of engagement to a post. The initial moments after sharing are crucial to show Instagram that you have engagement. A fury of activity will show the app that more people should see this content.

You may not find these groups on the Instagram platform itself. They may be elsewhere, like on Facebook or Telegram. Because of this, they may not be the easiest to find.

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Knowing Where to Find Groups on Instagram

You can reach out to your old friend, Facebook, for help finding these groups. Specifically, search for Instagram marketing, growth, or engagement groups. From there, you may get a further link to a WhatsApp group, for example.

Another great resource is Reddit. For either, you can go the route of joining a general group that focuses on increasing engagement. Or, you can find a group tailored to your content creation needs.

You can’t just join these groups and benefit from everyone else’s effort. When the other members post, you must make good on your promise. You need to engage with the posts. They will know if you are giving adequate engagement. You don’t want them to kick you out!

Instagram Groups: Your Growth Can Make It to the Group Chat, image №5

Knowing How To Join Instagram Groups Is Just the Beginning

As useful as groups for Instagram are, they aren’t enough to secure the growth we know you want. It would be unfortunate to learn how to join Instagram groups to attract a fury of bot accounts. Don’t you want a community of people who genuinely like your content? It’s possible to have followers who engage with your content without expectation of anything in return.

If you find this prospect intriguing, give Plixi a try. We are a well-established growth site with an impressive track record. Part of why we get the results we do is because of our tools. 

We have an in-house platform for Instagram influencers who know the ropes. We also have a propriety AI targeting algorithm that we’ve been perfecting. Don’t wait any longer. Start growing and gaining Instagram followers today!

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