The end of the year is here again. We were just in this position months ago. We were hopeful, reflective, happy, and maybe disappointed. You may roll your eyes at New Year’s resolution ideas. Still, they are necessary for your brand if you want to grow. It’s an opportunity to rebound totally. Find out what didn’t work for your brand and capitalize on what did.
Don’t worry. This will be a fun read. Lift your glasses with us: Congrats on a great year, and here’s to an even better one!
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What Is a New Year’s Resolution That You Can Implement for Your Brand?
Looking back at this year, you didn’t do badly at all. You used some of Plixi’s tips, and you saw real results. Growth seemed possible, and you were reaching your target audience. However, you could improve. There is always room for improvement on Instagram. So, let’s make a pact right here. We will resolve to do even better in the coming year. What is a New Year’s resolution that you can keep up? It doesn’t have to be crazy. It should still be somewhat attainable. The feeling you get if you fail to reach it isn’t worth it. To make things easier, we have a few resolutions you could consider for your brand.
Engage With Other Users’ Posts More
You have to get out of the mindset that you’re in this alone. IG pays attention to how much you engage with other people as well. It’s a limiting mindset to think that you will propel another page forward by sharing and liking their posts. If you have confidence in your brand, you will have no problem sharing another.
It can work out in your favor. Say you’re a fitness influencer. You follow a huge account like Massy. Don’t be afraid to slip into the comments on a post and share your thoughts. Chances are, other fitness enthusiasts will be looking through the comments, too. If your comments are compelling enough, they may tap on your username and head over to your page. While looking through your page, they can decide whether they want to follow or just like a few posts. You’ve earned engagement by doing a basic IG act.
If you share a post of someone in your industry, tag them. They may repost you and expose their following to you. Don’t underestimate the power of a repost. Just make sure when these prospective followers come to your page, the content is follow-worthy.
Stop Comparing Your Life
Yes, we see the fancy cars the lifestyle influencer drives, too. We see the travel influencer in their tenth country for the year. From the vantage point of your 9-5 desk job, these images are a bit frustrating. They are not inspiring all the time. It’s hard for them to influence you if you simply don’t have the resources to follow them.
Social media never started as a place where you could see a play-by-play of a stranger’s life. It definitely shouldn’t be a place you dread going to while trying to achieve your dreams. If you need to log off, know that you can. Deactivate your IG account for a while if you need to. You can mute the Instagram user that makes you feel inadequate. While you’re on your influencer journey, make sure you protect your peace. Trying to keep up with those huge influencers may cost you your sanity and the individuality in your branding. Feel free to schedule those posts and hide your phone away. Return when you’re in a better head space.
Here’s a bonus tip: pay it forward. You know what it’s like to look at an influencer and feel less than. When you make it on IG, don’t let your brand be like that. Romanticize your life all you want, but add instances of realism. Mention that something isn’t in your budget. Talk about how you don’t feel confident without makeup right now because of your skin. Be the influencer you would have loved to see. You can balance being aspirational with being relatable. Your true followers will appreciate it.
Get Out of Your Way
Brace yourself. We’re about to give out some tough love. How long will you be your biggest obstacle? You can say all the time that the Instagram algorithm is against you. This doesn’t mean that you can’t manipulate it in your favor. Maybe you think that people think you’re cringe. Who cares? They can unfollow or mute your IG page if they think that. If you see people unfollow, they are just doing your job for you. You want followers that engage, anyway. The dormant ones that never liked your content should do. They just bruise your engagement rate.
You have to believe in your brand before anyone else does. How else will you approach brands for collaborations? Have confidence in your brand, and your tribe will find you. You can come up with as many excuses as you want. Your camera isn’t sharp enough. Your clothes aren’t as nice as everyone else’s. Let’s resolve to stop making excuses. Only you can truly stop you this year.
Funny New Year’s Resolutions To Start the Year With a Laugh
Let’s change the vibe a bit. We meant everything we just said. Our advice is useful and will take you to the next level in the coming year. However, you don’t have to take everything so seriously. There is still room to be playful on Instagram. If you’re not enjoying your time on the app, what’s the point? Country Living is helping out with funny New Year’s resolutions. Here are a few you can feel free to tweak:
- “Celebrate Hallmark’s Countdown to Christmas in July!”
- “Perfect your favorite celebrity impression.”
- “Start a meme account.”
- “Order every drink on the Starbucks Menu.”
We have a few more we decided to throw in there. Hopefully, you’ll put a few of these in your Notes app or journal.
- “Stop saving posts that you don’t plan to revisit.”
- “Don’t get embarrassed to film content in public.”
- “Limit your time on TikTok if you don’t plan to make content yourself.”
- “Film b-roll content because everything is content.”
- “Get more influencer friends who don’t mind taking pictures until they get that shot.”
- “Become an internet legend.”
- “Thirst trap at the gym more. Nobody minds, trust me.”
- “Stop lying about being on a diet for Instagram clout.”
- “Join the gym… and then actually go to the gym.”
- “Tell more people it’s my birthday because life is short.”
- “Stop making New Year’s resolutions.”
The Ideal Story Post: New Year’s Resolution Meme
Those New Year’s resolution memes are hilarious. We agree. Calling yesterday “last year” never gets old amidst champagne and charcuterie boards. However, they may not belong on your IG feed. Start the New Year with a good representation of you. A joke may not be the best move.
This is what your IG stories are for! Show your personality there. Drop a meme in between your blurry party pictures. It will keep the vibe of your page light overall. You don’t want to look at your page the next day and start the year with a deletion. Put your New Year’s resolution meme in your story. Then, put the actual steps to your plan in your feed.
Start the Year off Right With One of These New Year Instagram Captions
Something about the New Year pressures you to make an IG post. Is it because everyone else is doing it? Maybe you want to start the year on a good note. You want a post that will set the tone for the posts to come. If you decide to post, you’ll need a caption. New Year Instagram captions can be a whole summary of the previous year. Or, they can be short and to the point. This is entirely up to you, but we can give you some inspiration for your posts. Good Housekeeping will offer us a little help. Check out some of our best picks:
- “Just here for the champagne.”
- “I want your midnights, but I’ll be cleaning up bottles with you on New Year’s Day.” — Taylor Swift, “New Year’s Day”
- “I would lose weight for my New Year’s resolution, but I hate losing.”
- “Too much of anything is bad, but too much champagne is just right.”—Mark Twain
- “My vibe right now is just living life.”—Kourtney Kardashian
- “Raise your glass!”
- “Today is where your book begins. The rest is still unwritten.” —Natasha Bedingfield, “Unwritten”
- “12 new chapters, 365 new chances.”
- “New year. Same me. Bigger Goals.”
- “Page 1 of 365.”
- “Walking into (insert year here) like …”
- “We do not remember days, we remember moments”— Cesare Pavese
- “There are far, far better things ahead than any we leave behind.” —C.S. Lewis
- “Let’s celebrate New Year’s Eve by making many pour decisions.”
- “Tomorrow is the first blank page of a 365-page book. Write a good one.” —Brad Paisley
- “You’re off to great places! Today is your day! Your mountain is waiting, So get on your way!”—Dr. Seuss
Common New Year’s Resolutions Means Content That Lots of People Will Like
You’re committed to self-improvement this year (no, for real this time.) You’re making the best decisions for your life, and you’re excited to see the improvements. That’s great, but did you know you can connect this to your content? Think of those common New Year’s resolutions that you plan to follow. The fact that they are common resolutions means that other people will be doing it with you. They will want to see content that pertains to it. Let your content be what pops up. We have some aspirational ideas for the coming year that you’ll love to turn into relatable content for your Instagram brand.
Start the Gym (Again)
What’s more relatable than joining the gym for the fourth time in two years? Documenting a resolution like this keeps you accountable and gives your audience something to watch. When they join you at the beginning of your journey, they will be more invested. They will want to see the gains or the losses.
Set attainable goals for yourself that the average person can meet as well. Post side-by-side photos of the progress. Use Instagram reels to show what exercises you do to get your results. There are fitness gurus everywhere. Your followers will love to see someone “normal” create content. Show the ups and downs in keeping your New Year resolution. That is how you secure a community through vulnerability.
Start Eating Healthier
The guilt you feel after scarfing down a medium pizza is not unique to you. The sluggish response is all too common to the average person. This is why so many people have a balanced diet as a goal for the new year. When you come up from that rabbit hole searching for healthier options, share the results. One of your New Year’s resolution ideas could be sharing simple, healthy recipes.
Make More Money
People are always gonna want to know how to make additional income. The future is so uncertain for so many people. Turn your research on stocks, online jobs, and digital products into content. You can supplement this content with tips on how to budget. Financial tips will always be in style. Hop on the trend in the most responsible way possible.
Unique New Year’s Resolutions Will Help You Find That Niche Audience
We’re staying with the trend of making excellent content from your personal goals. While some resolutions are popular, others are rare. No matter what, your targeted followers will be interested in what you have to say. Rest assured that you can still make content from your unique New Year’s resolutions. Here are some ideas:
Live a Softer Life
These days, being a little delusional is acceptable. So much of what can affect us is out of our hands. Prices keep rising. There seems always to be a threat of war. The social conditions seem to be a remix of the past. If you are trying to master the art of existing in the world, so is someone else in the room. Buzzwords like “soft life” and “delulu” aren’t just trends. They are trauma responses a lot of people have resorted to. Do you feel an impact on your mental health and want to take back the reins of your life? Well, share how you do that with everyone else.
Stop People-Pleasing
Only you know how people-pleasing has affected your life. Some people haven’t realized how it’s crippled them, but some have. As you embark on your journey, you can attract those people to your page with your content.
Practice More Self-Love
All around the world, people are waking up to the fact that they don’t practice self-love. If you’re vulnerable enough to share this, you could get a community for life. Show how you’ve been practicing self-love. Share your journey online, whether it’s more reading, quitting that job, or more spa days.
Your New Year’s Resolution Ideas Need Accountability
As you settle down with your cup of coffee to write the typical resolutions, remember your goals. One of your more achievable resolutions could be using Plixi to grow your page. We have the tools you need to effect all of your plans. Our team of Instagram influencers and excellent propriety AI targeting algorithm can make sure of that. Growth doesn’t have to be one of those New Year’s Resolution ideas you give up in February. It can be the continued state of your social media page. This isn’t one of those typical resolutions. You’ll have to trust us with your plans. Start growing and gaining Instagram followers today with Plixi!
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