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Growth Hacking Strategies: Boost Your Instagram Followers

Plixi Team

Jun 13, 2024 12 min read

10x Faster Instagram Growth. Automatically.

Discovering the best growth hacking strategies on Instagram allows you to increase the scope of your operation. It will lead to more revenue, better brand sponsorship deals, and reputation growth. 

However, there are many strategies, and not all of them are best for beginners. In this article, we’ll share the social media growth hacking strategies that will tilt the odds of success in your favor.

Growth Hacking Strategies: Boost Your Instagram Followers

What Is Growth Hacking on Instagram?

Growth hacking on Instagram refers to any strategy that helps grow your account. This typically means increasing your Instagram follower count. However, it can also refer to growing your revenue streams or other metrics. 

There is a wide range of strategies you can deploy to grow your account, and it only takes mastering one to succeed. Also, growth hacking is an ongoing process that requires optimization. With the right approach, you can scale a small account to a massive one in a short time period. 

Growth Hacking Strategies: 5 Ways To Skyrocket Your Follower Count

Are you struggling to grow your Instagram followers to a new height? Then, the growth hacking strategies in this section will help you start. Any one of these strategies can turn the tide in your favor and help dominate any niche. 

However, you have to be willing to put in the work to beat the competition. 

1. Hire Growth Hackers

You can hire Instagram growth hackers to do all the hard work for you. There are many services that focus on growing Instagram accounts with a wide range of processes. You’ll need to shop around to find a good deal. Here are some of the top reasons to consider using growth hackers to improve your marketing efforts:

  • Expertise: Growth hackers have the required expertise to scale your account. It’s their day job, and they understand the latest trends. In comparison, it can take you a long time to figure out the same strategies. 
  • Return on investment (ROI): The money you spend on hiring specialists can pay for itself in the form of more revenue. This justifies the cost of hiring them and you can learn a lot in the process. Hence, you can apply those skills yourself to decrease the amount of work you outsource. 
  • Save time: It can take a lot of time to grow an Instagram account successfully as a beginner. Therefore, by outsourcing the work, you’ll save time, which you can use for other tasks. For instance, when growing a brand, you can work on your website or use an email marketing strategy. This is especially a good idea if you have the skills to complete those tasks with more expertise. 
  • Beat competitors: Operating in a fiercely competitive industry requires every bit of help you can get. Growth hacking services for Instagram can help you implement winning strategies. Your competitors may also use these services, so to compete, you may need the same resources. 

2. Funnel Traffic From Existing Digital Assets

Do you have existing digital assets such as a website, email list, or social media profiles? Then, you can leverage these to funnel traffic to your Instagram URL. This will increase your follower count on Instagram. The rate at which you get more followers depends on the traffic you have on other digital assets. 

Furthermore, you need to give your audience a reason to follow you on Instagram. You can promise frequency giveaways or exclusive content they won’t find elsewhere. This will increase the conversion rate for the traffic turning into loyal followers. 

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3. Post Content Frequently

You’ll need to post content frequently to keep your audience’s interest levels high and consistent. This will ensure that users don’t forget about your account and turn to competitors for content. 

You’ll need to make sure of Instagram scheduling tools to increase consistency. Such tools allow you to schedule a large number of posts in advance. Therefore, you can take breaks from social media and continue posting automatically. You’ll need to do more work upfront to schedule posts. 

There are many third-party tools that offer these services, and some of them offer free trials. Therefore, you can check them out for yourself without financial risk. Look for extra features that will add more value to your experience. 

For example, some tools allow you to leave the first comment on a post automatically. This is a great way to improve interactive content and kick-start discussions for higher engagement metrics. 

4. Post Different Content Types

You’ll need to post a variety of content to saturate your marketplace. That’s because different users may only consume a specific content type, so you need to provide the content. With that thought in mind, here are the commonly available content types on Instagram:

  • Instagram posts: This is the normal content type that includes a video and photo with a caption. The captions have a character limit of 2,200, so you’ll need to make them count. Posts allow you to share high-quality content with a creative touch that you can apply to stand out. This might be to share news about your products, travel-related experiences, and much more. 
  • Instagram Stories: You can post IG Stories, which only go out to your followers’ feeds. This is short-form content with a maximum length of 90 seconds. However, most Instagram Stories are typically shorter. It’s a great way to provide updates, announcements, and reminders to your fans and customer base.
  • Instagram Reels: This content format is almost identical to Stories. However, Reels also go to the feeds of non-followers, making them the better content form for acquiring new followers. You’ll need to focus on capturing the audience’s attention in the first few seconds. That’s because it’s easy for users to continue scrolling when they don’t like what they see. 
  • Instagram Live: This content type allows you to create live streams where you can interact with audiences in real-time. Also, viewers can post comments in a chatbox that you and viewers can see. This improves engagement and allows you to answer questions. Hosting Q&A sessions is a popular content format with Instagram Live that audiences appreciate. 

5. Buy Instagram Followers

Buying Instagram followers is a strategy that some accounts use, but there’s a risk. Instagram doesn’t permit the buying of Instagram followers, which can lead to a suspension or ban. Alternatively, you may get an Instagram shadowban, which will limit your growth hacking tactics. That’s because you cannot share content with non-followers of your account. 

Therefore, it’s important to buy Instagram followers from reputable sources. Also, focus on buying followers from real accounts and that is your target audience. This will help with content engagement and lead to further growth.

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Leverage Instagram Influencers With User-Generated Content

User-generated content (UGC) is the result of paying Instagram influencers to promote your products and brand. You’ll give them free products or payment, and in return, they will create content about your products.

For example, they may showcase your products in the form of Instagram Reels and mention your brand. This is effective because audiences trust the influencers they follow. Therefore, you need to go for influencer marketing campaigns that match your target audience. 

You can ask the Instagram influencer to create specific types of content or use wording matching your brand. Some influences may also be open to a short script that they read in front of their audience. You can negotiate the terms you want to get the UGC marketing that matches your expectations. 

You’ll need to look at the audience size and engagement levels when looking for content creators to leverage. Bigger audiences are perfect since it exposes you to more potential customers. 

Is Instagram Growth Hacking Fast?

Instagram growth hacking can be fast when you leverage strategies with a quick response time. For example, when using Instagram ads, you can get an avalanche of traffic and attention when spending a lot of money. Also, you can pay the right Instagram influencers to mention your account, which will also lead to a quick growth increase. 

However, with limited funds and resources, your growth rate will be slower. You’ll need to leverage the best strategies that make the most of the time and money you have available. Also, Instagram growth services can help increase the speed at which you get new followers. That’s because they have the experience to understand the best way to scale quickly.

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Social Media Growth Metrics To Monitor

How will you know that your Instagram account is growing? By monitoring the right social media growth metrics. Here are some of the top ones you should consider:

  • Instagram followers: Watching your IG follower count increase is advice that doesn’t get old. It’s one of the metrics that many people use to judge the size of an Instagram account. You can look at your follower count by going to the profile page. 
  • Likes: Pay attention to the number of likes you receive on your posts. More likes show that the quality of your content is improving, and you get more traffic. Also, pay attention to the like-to-view ratio. This metric reveals the percentage of people who leave a like, and more is better. The Instagram algorithm rewards cotinine with high like counts. 
  • Shares: You want more people to share your content so it can go viral. You can view the number of shares every piece of content has. Make a note of the content with the most shares to figure out how you can replicate the success. You can also encourage shares by suggesting people click the share button at the end of the content. 
  • Comments: Pay attention to the number of comments your posts receive. It’s another engagement metric the Instagram algorithm considers. You can get more comments by participating in the comments yourself. Answer questions by responding to comments you come across. 
  • Views: Note the number of views your content reviews; more is better. You can get more views by using the right Instagram hashtags and growth-hacking tips. 

3 Growth Hacker Marketing Tips for Personal Brands

Are you growing a personal brand on Instagram? Then, you’ll need to apply the different growth hacker marketing tips in this section. Making these small adjustments is an excellent way to stand out among the crowd and get more followers. 

1. Optimize Your Profile Page

The profile page for personal brands is important to showcase what your account is about. For example, you can use the available text area to share information about your interests. Also, it’s a good idea to use emojis to express yourself and make use of the available character limits. 

The profile image needs to show your face so the audience can relate to your account. After all, they want to follow people, and that’s hard to do without putting a face to the account. Also, make the image casual since that’s the overall vibe of the social media platform. 

2. Provide Life Updates

When you become an Instagram influencer, you open yourself up to losing a bit of privacy. It comes with the territory, but it doesn’t mean you have to reveal everything. Audiences will want to know about your personal life to some degree. This includes things such as holiday plans or how you are getting on with your hobbies. 

You can provide life updates in the form of Instagram Stories. It gives users a reason to follow your specific account instead of the competition

3. Collaborate With Other Influencers

Collaborating with other Instagram influencers provides a different dimension to your content. Some of your audience may already follow those influencers, so a collaboration will go down well. Also, you may enjoy interacting with others in the community. This is especially true when collaborating on topics you enjoy. 

However, you’ll need to adopt the right approach to increase the odds of success with your collaboration. Here are some of the best growth hacking tactics to consider:

  • Proactively contact other influencers: You’ll be pleasantly surprised by the welcome reception to collaboration requests. Other influencers may also want to build your account through this strategy. This means you don’t need to do much convincing to start creating content together. 
  • Meet in person: Consider meeting in real life with Instagram influencers. Your audience may want to see you in front of the camera together instead of online. This adds another layer of authenticity to your account when interacting with reputable content creators. 
  • Organize your communications: You may need to work with dozens of influencers within a year. Ideally, you will need to create a spreadsheet or use software to track communication. This needs to include the nature of deals and arrangements. This ensures that you don’t confuse one influencer for another.
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Is It Difficult To Succeed on Instagram?

Succeeding on Instagram takes work, and the difficulty depends on your available resources and strategies. With the growth hacks in this article, you’ll tilt the odds of success in your favor. Choose one strategy and master it before moving on to another. This way, you give it a fair shot and won’t give up too early. 

Now that you have access to the best growth hacking strategies on Instagram, give them a try for yourself. Remember that you can also outsource the work to a professional service with experience with scaling companies. 

Do you want to hire an Instagram growth service for a hands-off approach? Take advantage of the services available at Plixi. 

We combine our network of Instagram influencers with an in-house algorithm to target specific audiences. So what are you waiting for? Start growing and gaining Instagram followers today.

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