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How Much Money Can You Make on TikTok? All Your Options

Plixi Team

Nov 23, 2024 10 min read

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You know people aren’t using TikTok just for fun. A lot of them create videos, hoping to make money from it. So, how much money can you make on TikTok? The answer isn’t simple, so this article will explain a lot.

We will talk about the many ways you can earn on TikTok. Find out what content creators like Charli D’Amelio do to make bank. Read for more information.

How Much Money Can You Make on TikTok? All Your Options

The 6 Monetization Opportunities Available on TikTok 

To know how much money you can make on TikTok, you need to know the methods to make this money. There’s an option for every type of content creator. Check out our top six picks below. 

1. Creator Fund 

There was a time when you could depend on the Creator Fund to earn on TikTok. Unfortunately, the Creator Fund is no longer available to users. There’s no reason to worry about your financial prospects, though. There are other ways to earn on TikTok without this monetization feature.

However, the average TikTok creator did not earn most of their income from the Fund. They had several other avenues to earn on TikTok. They still exist today. Let’s discuss these options so you can decide on the best way to earn.

2. Brand Partnerships

Brands must use different methods to reach their target audience. The usual TV commercials don’t reach target audiences like they used to. Brands need help from people with direct links to their target audience. This is where content creators come in.

TikTok Influencers create premium content that promotes their content to their following. The content could be instructional or informational. The best ones don’t sound like ads at all. They seem organic, like a friend recommending a great product to their friends.

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3. Affiliate Links

Some content creators earn a percentage of the sales they influence. They do this by offering affiliate links or discount codes to their followers. When their followers apply these codes at checkout, they get a discount. 

The store that issued this link can keep track of how many sales an influencer is responsible for. You may not get a large chunk of money. But, it is one way to subsidize your income.

4. Live Gifts

Those live streams are great opportunities for creators to make money. They rely on their followers to send gifts while they are live. These gifts range in price and come at a cost to followers. Your earnings depend on how much your followers want to support you.

Some creators have very special tactics to increase their chances of making money. They tell stories, host talent shows, or act like NPC characters. We’ve all heard of the craze that took TikTok by storm. 

There are many ways to increase your chances of making money this way. Here are some ways to do it:

  1. Heavily promote your stream to your followers. You could increase the number of attendees by letting more people know when you will go live. Some people don’t attend because they are simply unaware.
  2. Interact with the viewers who show up. Doing this gives them more incentive to stick around on the live stream. It also makes the experience more enjoyable for everyone. No one wants to see someone just talk to a screen. They could have watched your normal videos for that.
  3. Remind followers to send gifts. Some may forget that showing love and appreciation for your content is an option. Don’t be shy or think that you are begging. Your real supporters will want to send gifts. Make sure they feel extra special when they do.

It’s time to get those video views up!

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5. TikTok Shop

You can create a shop on TikTok. Granted, there are many requirements you’ll have to fulfill. Still, many eligible creators sell viral TikTok products to other viewers on the platform. It is already a great place to find new products and decide what to buy. Your followers don’t have to leave the platform to do it. 

If you think this will be too much work, consider outsourcing to a TikTok Agency. These entities will do all the heavy lifting for you. Their services include creating a TikTok Shop, marketing your products, and keeping up with TikTok trends on the platform. You could even find one that keeps track of your stock as well.

An agency leaves more time for you to create content, which is your first love. Many people already use social media to sell products from their boutique stores. Doing this is a great way to formalize it.

6. Digital Products

Are you open to selling from TikTok? Well, consider selling from an entirely new platform. E-books are all the rage. They are a great way to consume information. They are an even better way to distribute information. 

Is there something you have a lot of information on? It could be something random, like how to move to another country. Maybe you can balance planning a wedding while going to school. Put that information in an e-book and sell it online. So where does TikTok come in?

TikTok is the platform you use to advertise this e-book. Create beautiful visual content about your lifestyle and make it seem appealing. Sure enough, someone will ask how you do it. That is when you refer them to your e-book. 

This will be a book they can download from another website entirely. Many content creators simply use TikTok to promote and glamorize content they put in an e-book. 

Training courses, devotionals, and instructional materials are very popular. It is especially appealing that buyers can access it with a simple download. Some creators even fake a lifestyle that they can only afford through people asking them how they achieve that lifestyle. 

This is how lucrative digital downloads can be. All you have to do is create the same great content you would make anyway.

Consider using even one of these monetization strategies on your social media platforms.

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3 Top Factors That Influence Earnings on TikTok 

You can’t just start making videos and cash out immediately. TikTok can be a great place for creators, but we must still be realistic. Certain factors circumvent how much you can make. If you know those factors, you can make better decisions for your content.

1. Follower Count

Brands want to use you to access a target audience. It is helpful to have a healthy target audience under your belt. It is customary for brands to consider your follow count when they make offers. Of course, some niche industries will automatically attract a smaller following.

It’s always a good idea to work to increase your online following. You create more opportunities when you grow your supporters with the right followers. You don’t have to wait until you reach a particular number before you try to approach brands. 

There are still brands that appreciate a small-scale creator. People who know how to make money on Instagram would agree. We will explain why next.

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2. Engagement Rate

Your engagement rate is still a more important number than your follower count. Content creators should focus on engagement rates when speaking to brands. It is an indication of how invested your followers are in your content. Brands ultimately want to secure sales from their followers. 

The level of engagement in the existing content shows your command over your following. Smaller creators tend to have closer relationships with their followers. They can create online relationships with them. The sense of closeness increases the chance of them engaging. 

Smaller creators can gain the trust of their followers. Their promotions don’t come off as obvious money grabs. If you want to negotiate with brands, leverage your strong engagement rate. If you have a low engagement rate, increase it as much as possible.

3. Content Strategy 

Pay attention to the content you share on TikTok. Prospective collaborators want to see how well you create content. Show them that you already create high-quality content. It’s solid proof you will incorporate good TikTok ideas with them.

Are you consistent? Creators know that TikTok responds favorably to consistency in uploads. It’s a good sign that TikTok already promotes your existing content. One viral video may not indicate your staying power on the platform. Show brands that you perform well in and out of season.

Do you respond to comments? Some people don’t know that responding keeps up the engagement rate. This is one way TikTok and Instagram are similar. What happens when prospective customers comment on your videos? Can you answer simple questions about the product?

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How Much Money Can You Make on TikTok Live? This Is Your Earning Potential

Potential earnings on TikTok depend on how much your followers want to give you. They get to choose from a wide range of gifts that come at different prices. In a way, you are at the mercy of your follower’s generosity. Here are some of the gifts they could potentially send you:

  1. Tennis: 1 ($0.01)
  2. Flame Heart: 1 ($0.01) 
  3. GG: 1 ($0.01)
  4. Hi July – 1 ($0.01) 
  5. Sweet Dreams: 399 ($5.30)
  6. Forever Rosa (399) ($5.30)
  7. Swing: 399 ($5.30)
  8. Makeup Box: 1999 ($26.58)
  9. Autumn Candle: 1999 ($26.58)
  10. Mystery firework: 1999 ($26.58)
  11. Cooper flies home: 1999 ($26.58)
  12. Aquarius: 9999 ($132.94)
  13. Interstellar: 10,000 ($133.00) 
  14. Octopus: 10,000 ($133.00)
  15. Zeus: 34,000 ($452.10)
  16. Seal and whale: 34,500 ($458.78)
  17. TikTok stars: 39,999 ($532.06)
  18. TikTok Universe: 44,999 ($562.48)

So, how much can you make money on TikTok this way? These prices should give you a good idea. TikTok can alter gifts if they desire, so these prices may change. 

Content creators can receive multiple gifts during a live stream. They can also receive gifts from the same person multiple times. You can hope for generous followers. But you can also do your best to create content that inspires them to give gifts.

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How Much Money Can You Make on TikTok After Our Help?

Did you find this article to be inspiring? You might be thinking of how you can earn an income on TikTok now. Well, put yourself in a much better position. Increase your online following with our help.

Of course, you can’t just get random followers. Get the followers that will engage in your content. Secure the ones that will listen to your product recommendations. 

Our advanced AI targeting algorithm can help you get them. It uses very sophisticated technology to connect creators with their ideal target audience. Your TikTok account should be next if you also promote it on Instagram. How much money can you make on TikTok through your Instagram profile after we step in? The sky is the limit! Check out what Plixi has to offer today!

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Frequently Asked Questions About Making Money on TikTok

Do you have serious questions about how to make money on TikTok? Well, there are many people like you out there. TikTok is a platform that provides financial opportunities to content creators. You just need to know what to expect when you take the risk. If you have any questions, read below for some answers.

Can you make money from TikTok live streams?

Yes, you can make money from TikTok live streams. Your followers can send you gifts that equate to money on TikTok. When they do this, they completely bear the cost of the gift. 

How do TikTokers earn money? 

TikTokers can earn money by doing the following:

1. Becoming a brand ambassador
2. Sharing affiliate links and codes with their followers
3. Receiving gifts on live streams

Is TikTok a good income?

Many content creators can earn a very good living through TikTok. Some of them use content creation as their full-time job. It can effectively replace their traditional source of income.

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