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Instagram Filters Can Change Your Reality!

Plixi Team

Aug 27, 2024 12 min read

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Augmented reality filters are a huge part of social media. Instagram is responsible for that. The platform provided a place where people could refine or edit their photos. Now, Instagram filters are commonplace. It is almost boast-worthy to say that you didn’t use any filters.

However, this article is about the art of using Instagram photo filters. We will show you all the different places you can use a filter, discuss the most popular ones, and even discuss your options if you want to leave the app.

We have a lot of ground to cover, and we promise we have no filter! Read this article for all the tips you’ll need to know!

Instagram Filters Can Change Your Reality!

How To Find Filters on Instagram From Your Fellow Creators

Some creators on Instagram stick to posting photos. Then, others like to share short-form video content as well. Finally, there are the overachievers among us. Some IG creators make filters for the rest of us to use.

We are very thankful for their service. Getting familiar with the creators is a way to find these filters. You must know the creators who make these filters for this method to work. Follow these steps to find IG filters through the Instagram creators:

  1. Go to the creators’ Instagram page.
  2. Direct your attention to the Posts and Reels tabs.
  3. Find the Effects tab and select it.
  4. Look through the filters from that IG creator.
  5. Tap on the filter you want to try.
  6. You can select Try It or Save Effect to use in the future.

Feel free to follow this creator so you know what their next filter is. Now, you know how to find filters on Instagram using this method.

How To Use Instagram Filters To Benefit Your Brand

Maybe the importance of Instagram filters is lost on you. You might think it is just about vanity. You may believe there are more important things to think about on Instagram. 

Don’t worry. We will explain why you should learn how to use Instagram filters.

Keeping a Cohesive Feed

You may currently have a color scheme on your Instagram feed design. Or you could have a color scheme on your Instagram page. Do you want people to associate you with a certain aesthetic? IG filters are a great way to do that.

Don’t think of filters as a prison. Use simple filters to maintain a particular look. You may want to commit to one for this season. Come next season, you can change it again. You won’t have to worry about the scenery in the background. You can use a filter to keep everything within the general color scheme.

Seeing a predictable color scheme can be calming for users visiting your page. They will know what to expect from you.

Hiding Imperfections

You may not want to download a new app to edit your photos. Take advantage of the resources that Instagram provides. They have an extensive array of filters for you to use to edit photos. You may not need anything else.

Everything you need might already be on the app. You may have minor imperfections that you want to change in your photos. Some apps do more than make photos look better. They completely transform you into a new person. Perhaps that is not what you want to do.

You still want to look like yourself. A platform with just enough editing features is what you need. The capabilities of the Instagram editing tool can keep you looking somewhat realistic. Your followers may value you looking realistic over looking perfect.

Filters on IG should not be a crutch for you. Instead, they should be an avenue for creativity.

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You Won’t Need To Know How To Search Filters on Instagram

You know exactly what you want from a filter. Maybe none of the filters that exist do it for you. It could be time to create your filter. You won’t need to know how to search filters on Instagram. You could just use the one you made.

Use Spark AR Studio to create the filter you want for your photo. You can get it for your Windows or Mac desktop. You log in using your Facebook account.

You may want to watch a few tutorials to learn how to use this tool. There might be a slight learning curve. You’re doing more than just applying a filter. You are creating one for your brand. Take your time.

How To Add Filters on Instagram and Increase Visual Quality

You took a beautiful photo. Still, it could use a little facelift. Before you upload, you could add an Instagram filter. This is how to add filters on Instagram:

  1. Launch Instagram on your cell phone.
  2. Tap on the plus sign in the middle of the bottom of the screen.
  3. Select a photo from your photo album.
  4. Tap Next in the top right corner.
  5. At the bottom of the screen, you will see the filter gallery. Choose from filter names like Color Leak, Paris, and many more.
  6. Select Next when done.

You can choose from other special effects to alter the contrast, saturation, and how faded the photo is.

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Instagram’s 5 Most Popular Filters

When Instagram first started, the filters made it popular. Now, there are so many options to choose from. Which ones should you treat your carousel posts to? We listed five of Instagram’s most popular filters.

You can read here to decide which one works best for your posts. You can also hop on Instagram and test them out for yourself.

1. Clarendon

Capitalize on the colors in the photo. This filter enhances bright colors and dark tones. The result is a greater saturation contrast. The blue shades overall help to improve all the colors in the photo. The result is that a normal photo looks way more professional.

2. Juno

Do you like to work with a lot of colors? Maybe you take product shots and want to make them look more vivid. Try a filter that adds saturation to the yellows and reds in a photo. The bluish tint will help your photos stand out.

3. Valencia

Give your photos a touch of vintage influence with this filter. You will love the look after you enhance the contrast and brightness.

4. Gingham

Do you want to achieve a faded, vintage look? Using this filter is a great way to accomplish that. It reduces the saturation of the colors in the picture. You will get a photo that looks like it came out of your parents’ photo album. 

Don’t overdo it with the desaturation. You can go from looking artsy to drab very quickly.

5. Lark

Do you photograph nature? Do you enjoy the outdoors? Try using the lark filter. It gives an extra pop to blue and green colors. 

At the same time, it reduces the saturation of reds in the picture. It’s great for those creators who love to use natural light.

How To Add Instagram Story Filters to Your Photos and Videos

Your Instagram Stories can benefit from a little extra pizazz. You don’t have to share them without a little boost. 

Follow our steps to improve your Instagram Story Filters:

  1. Open your Instagram Story by swiping left on your screen.
  2. You will see multiple effects at the bottom of the screen. Swipe through them to see options for filters.
  3. Choose a photo from your photo album.
  4. You will see an icon that looks like three stars on the top of the screen. Select it. 
  5. Swipe through the options at the bottom of the screen to select a filter.
  6. If you like the filter, select Done.
  7. Upload your story to everyone or just your close friends.

Of course, this is how you access the more advanced filters. There is a simple way to add a filter to your Instagram Story quickly.

  1. Swipe left on your screen to access your Instagram Story.
  2. Take a photo or select one from your album.
  3. Swipe on the screen to reveal a selection of filters. These filters are named after major cities worldwide, such as Paris, New York, and Tokyo.
  4. When you find the filter you like, share your story with everyone or your close friends.

You can choose a filter that matches the overall aesthetic of your Instagram page. Keeping a consistent look can help strengthen your brand identity on Instagram.

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Take Your Edits to the Next Level With an Instagram Filters App

Instagram has done a great job of providing a very intuitive photo editing platform. You can create pretty quality content using the Instagram app alone, but you may want to spread your wings a bit.

Perhaps you don’t want a look that Instagram can’t quite give. Fortunately, there are external photo editing tools out there. With a little shopping around, you will find an Instagram filters app that works for you.

1. VSCO

With this photo editing tool, you can give your photos a very professional feel. It will be obvious that you took your editing skills outside of Instagram. 

Take advantage of all their great presets. If you find one you like, you could make it your signature setting. 

You can even engage with the community of creatives on the platform. Before you go to Instagram, you can share your photos with them. In a way, VSCO is a mini social media platform itself. Find a plan that works for you, starting at $7.99 monthly.

2. Canva

This is a well-known tool among content creators. It has earned its reputation over the years. People know that it has a seamless user interface with various options. It is particularly useful for beginners.

You can use the free version of Canva. You can also spend $12.99 a month to access more advanced features. You can use it on your iOS or Android device. Do you like using a big screen? Access it on a laptop as well.

3. Snapseed

You don’t have to spend a lot of money on a quality editing app. If you want to save, consider Snapseed. Google developed it, so you know it’s good. This app offers a wide range of editing tools.

You can also access filters to lay over your beautiful photos. Take advantage of photos in both JPEG and RAW formats. Its best feature has to be the fact that it is free. Make the best of all of its features without any surprise costs at the end.

Frequently Asked Questions About Instagram Photo Filters

Filters on Instagram can be a little confusing. You know this because there are so many questions online on the topic. Check out our answers to some popular Internet questions.

FAQ: How do you get filters on your Instagram?

To access the filters on Instagram, you must open your Instagram Story or begin to make a post. From there, IG will give you multiple options to change the look of your photo.

FAQ: What is the most popular Instagram filter?

The most popular Instagram filters are Clarendon, Gingham, Juno, and Lark. Creators love to use these filters for everything. You’ll see them in portraits as well as street photography.

FAQ: How do you find hidden filters on Instagram?

You can find the hidden filters by beginning an Instagram Story. You will see the filters horizontally along the bottom of the screen. Then, you can swipe to the end of the listed filters. There, you will see a magnifying glass. Select this icon.

Instagram should take you to a list of all the available filters on the platform. Now you have all the options to decide on a filter for your Story.

FAQ: Why did my Instagram filters disappear?

There are many reasons filters disappear on Instagram. Perhaps you are not using the latest version of the app. Or, your phone’s operating system doesn’t support the latest app version. Try to upgrade both and see if you have access to your filters.

Perhaps it is not due to any fault of your own. Try restarting your phone. Or uninstall and install the Instagram app. Perhaps you will then have access to your filters.

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We Can Do What the Best Instagram Filters Can’t!

Learning how to use a wide angle or zoom blur is great. Your followers will appreciate the special effects filters. It could be a pleasant change from what you usually give them.

It will always be fun to switch it up occasionally. However, your entire content strategy plan can’t rest on aesthetic filters. You will have to incorporate real organic growth strategies to secure more followers.

With everyone using these popular filters, you must set yourself apart. You want potential followers to find you. You can’t do it on your own. Consider getting a growth professional to help you reach your target audience.

Plixi is a growth site that specializes in growing social media platforms. We work with content creators on platforms of all sizes, and yours will be no different. We can do so much more than the best Instagram filters ever could.

We have an in-house platform for Instagram influencers. They love the support they get from our AI targeting algorithm, and you could benefit from it as well.

Are you ready to reach your target audience? Sign up with Plixi today!

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