Social Media Post Scheduler: Why Is It Useful? 

We all could use more organization on social media. Sometimes, we swear we made that upload. Turns out we completely forgot. This is where our social media post scheduler would come in handy. You can schedule your post to go live on Instagram well in advance.

There’s a tool that makes every social media task easy for us. A scheduling tool is just one of them. Read this article to find out more about it.

Can You Schedule Social Media Posts? What To Look for in a Scheduler 

Life will be much easier when you learn to schedule social media posts. You can properly plan your days without stopping important events. It will leave you with more time to do things you like. Create and post casually, knowing that you’ve already scheduled relevant content. 

Still, scheduling posts on Instagram only works if your tool is a good one. Do you know what features to look for in your social media scheduler? While you shop around, pay attention to this list of key features.

1. Analytics

Your posting tool should help you to post at the best time. You shouldn’t just throw content on Instagram without knowing how well it will perform. Knowing the ideal time to upload is key. Your posting tool is useless if you don’t know the right time to upload.

Find a tool to tell you the most suitable time to share your content. The best time to post would be when most of your followers are online. This increases the chances of you getting engagement on your post. 

More initial engagement will catch the attention of the Instagram algorithm. If many people like your content, they will share it with more people. Timing is key, and your tool should understand that.

2. Cross-Platform Posting

Social media managers know how challenging it is to post across multiple social media accounts. They have to keep track of the best times to post on each account. They need to know whether a caption needs tweaking. They also need to keep track of the hashtag strategy on each account. 

The workload can easily double and triple without some extra help. Because of this, find a tool that does cross-platform posting. Your tool must understand the idiosyncrasies of each social media platform. Knowing the rules that govern each platform will make it easier to post relevant content.

Ultimately, your scheduling tool should cut down your workload. You shouldn’t have to move between the apps on your cell phone to make your posts for the day. It should know the best way to capitalize on each.

3. User-Friendly Interfaces

If a tool is difficult to use, you’re better off going without it. These tools are supposed to make your life easier. Of course, you can expect a learning curve when you use a new tool. But it shouldn’t always be hard to use. Find a program that is almost second nature to use.

If you are a visual learner, find one that helps with that. If you need advanced steps, find one that doesn’t overcomplicate it.  It may be harder to use if you look for a tool outside of Instagram. The Instagram one is simple and clear. 

The downside of getting a professional post scheduler is that it may come with extra things you don’t care for. Hopefully, you can sift out the features that you need.

You may have to check with your marketing team. They may have better uses for these extra features. If there are, getting the more complicated tools might be worth it, too.

Which Social Media Platforms Can I Schedule Posts For?

You can schedule social media posts to go live on many platforms. Here are a few you may be familiar with:

1. YouTube
2. Instagram
3. X
4. TikTok 

How To Schedule Social Media Posts: Popular Tools To Use

If you have the funds to invest in your social media, consider purchasing a scheduling tool. They can eliminate that overwhelming feeling you get when it’s time to create and post new content. Some of the great ones don’t just schedule content to go live. They help with content creation as well.

Check out what’s on the market. You might find something that suits your brand and its content needs.

SocialBee

You can get everything you need with the SocialBee program. With this tool, you can publish automatically to Instagram using their content calendar. But it doesn’t stop there. You can simultaneously share it on YouTube, Facebook, and TikTok. Cover all your social media platforms with this one tool.

Calling this an Instagram scheduler would not do it justice. When you use this tool right, it can bolster your social media presence. It does more than create a social media post schedule. It’s an expert at content creation as well. 

This tool will also help with your social campaigns. It can make Instagram posts  for you. Then, it will group them into the appropriate categories. It doesn’t stop there. It can decide the most opportune time to post the content on Instagram. Then, it will schedule them to go live at the best time. 

ContentStudio

Hopefully, you like the user interface on Content Studio. Publish content from this program and send it to multiple platforms. Do you have a team of content creators behind you? Well, bring them to your studio. They can help plan and schedule content to go live.

This tool helps you when you don’t have ideas. It has a Discover tool that lets you generate ideas for your next post. You simply have to share relevant keywords. Then, it will show you content on social media that is doing great numbers. You could use these posts as inspiration for your next post. 

This tool values Instagram SEO. It will also suggest the most appropriate hashtags to use for a post. With the right hashtags, you can increase your discoverability on Instagram. Find new members of your target audience and treat them to your stellar content. It will also recommend the best times to share his content with them.

Schedule Social Media Posts Free With Instagram’s Scheduling Tool

Controlling your social media doesn’t have to be expensive. You may not need to leave Instagram to have a strong social media posting schedule. Instagram has its scheduling tool on the platform. 

You simply have to go through all the motions of editing your content. You also have to create a caption and tag all relevant parties. In the end, you will get the option to post immediately or at a specific time. The Advanced Settings heading is where you go. You choose your ideal date and time for the content to go live there.

Using this tool is one of the best social media strategies. You can plan all types of content well in advance. It lets you stay in the moment while avoiding big gaps in content uploads.

We Are More Effective Than a Social Media Post Scheduler

Creating content is now a full-time job. Well, you’re hoping it becomes a full-time job. That is why you’re investing in a social media post scheduler. You would love to turn your followers into customers. To do that, you have to organize your content. But who are you organizing your content for? 

Do you have a strong following? If not, we can help you with that. We use advanced AI targeting technology to find content creators their ideal target audience. We match them up with the people who will enjoy the content they love to make. 

We make a great team with your social media post scheduler. Watch your real-time engagement skyrocket when you use our help! Try out Plixi to see what it can do for you.

Social Media Post Scheduler: FAQ 

Do you want to schedule posts on social media? The concept is intriguing, but you may still have questions. Hopefully, our answers below clarify any concerns you may have.