{"id":1189,"date":"2023-10-03T09:00:00","date_gmt":"2023-10-03T16:00:00","guid":{"rendered":"https:\/\/plixi.com\/resources\/?p=1189"},"modified":"2025-07-16T18:27:10","modified_gmt":"2025-07-17T01:27:10","slug":"social-proof-is-the-new-peer-pressure","status":"publish","type":"post","link":"https:\/\/plixi.com\/resources\/social-proof-is-the-new-peer-pressure","title":{"rendered":"Social Proof Is the New Peer Pressure"},"content":{"rendered":"\n

What if we told you that peer pressure didn’t end in high school? You may have gotten a brief break when you graduated. Still, the advent of social media meant that we would always see what everyone has. Social proof is now influencing our opinions.<\/p>\n\n\n\n

“Numbers don’t lie,” right? If you see an IG page with a huge following, it must mean something. Hundreds of millions of people can’t be wrong about Kylie Jenner. There must be something on her page that is worth following. This is the effect of social proof. It gives credibility to a product or brand without a personal experience with it. It sounds crazy, right? Well, people apply this reasoning every day. Luckily, Plixi knows how to help with this.<\/p>\n\n\n

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Table of Contents<\/p>\n